6 Tools to better optimize your content

6 Tools to better optimize your content

O uso de ferramentas de criação de multimédia pode ser determinante para o sucesso do seu conteúdo. conheça 6 ferramentas que o vão ajudar

The use of multimedia authoring tools can be a determining factor in the success of your content. If the intention is to bring returns, it is necessary to use the right tools for each of the channels and to understand their strategy. But this choice does not have to be difficult!

The production of content is currently one of the strongest strategies in Digital Marketing. This production is increasingly no longer a complement and has become an obligation, or rather, a necessity for companies that wish to obtain larger audiences and levels of notoriety.

This requires planning and focus so that you do not produce weak content that does not meet the expectations of those who follow your work. To ensure that the results reach the proposed goals, it is essential to know tools that will help create good content and make it more attractive.

In this article we tell you about 6 tools that will become indispensable in your daily life to make your content even more appealing:

Emojipedia

https://emojipedia.org

Emojipedia is a website that serves as a graphic repository that brings together all the versions of emojis that can be used in social networks and online. Here it is possible to discover the latest updates in the pictographic world of the internet, with records of changes, images and even not forgetting World Emoji Day.

Unlike emoticons, which are the application of characters to show emotions, emojis are intended to expand the possibilities of expressing feelings and actions through a text conversation. The emojis are organized into categories and subcategories (like Smileys and People, Nature, Food and Drink), by events and platforms (like Apple, Google, Instagram, Whatsapp etc). This site also offers an advanced search system to find exactly the emoji you are looking for.

Bitly

https://bitly.com

One of the best known link shortener options and has several functions. Among them, one of the best known and used is to customize the URL. You can also track the number of clicks. Bitly is a great tool to use on social networks when posting links. Besides making the URL shorter and more attractive, the site will track how many clicks it had or where these clicks came from.

Powtoon

www.powtoon.com

The freemium video tool is one of the most popular and attractive forms of content available today. Powtoon is a website that allows the creation of presentations in the form of slides and animated videos. Its functions replace very well the heavier programs that require installation, it is very intuitive and has a well organized interface. It adopts the creation of animated videos in the style of 2D characters, video marketing, video for Youtube among others.

Vimeo Create

https://vimeo.com/createapp

Vimeo Create is Vimeo's new video creation tool that quickly and easily creates a video from a set of images. It is available for Pro, Business and Premium users of the video distribution platform. Videos can be produced from an existing template or from scratch, as well as, using certain keywords makes it easy to find a template if you have an idea about the type of video you want. This also has a suite of high performance Video Marketing tools, helping you review, distribute and measure impact as your brand grows.

Swonkie

https://swonkie.com

Swonkie is a complete social media management platform. Its function is to help brands optimize their channel management time. It allows you to analyze posts on various parameters such as the size of the content, the quality of the title, typology of words, location of keywords, etc. This is also an analysis tool, as it allows the creation of customized reports for Instagram and Facebook.

Piktochart

https://piktochart.com

Piktochart is used for the creation of customized and dynamic Infographics. The system offers a bank of templates, all of which allow you to customize the color, image, type of graphic, icons, etc. You can choose which one is best suited for your infographic and from there simply edit your content to make it conform to what you want to create. It has intuitive features for creating charts and tables that will transform your data, and thus improve its readability, making it easier to understand.

FINAL NOTE: These tools presented are merely a suggestion from the Do It On team, and the agency has no commercial connection in their promotion.

Present us with your challenge and business goals, and we will design a proposal tailored to your needs.

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